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Part II with Dr. J.J. Peterson: StoryBrand and Insurance

Creating a story where your customer wins the day is a powerful marketing tool for any business, but using the right words at the right time is the hard part. In Part II of this special interview, Dr. J.J. Peterson shows how you can use the StoryBrand framework to create your agency’s marketing message. Listen and learn how to create a story where your customer is the hero, and your business is the guide.

Info on StoryBrand workshops: https://storybrand.com/

Business Made Simple University: https://www.businessmadesimple.com/

Building a StoryBrand Podcast: http://ow.ly/Fu9b50xcfGR

BobbleOn is a system to help businesses increase revenue, build a healthy culture, and create accountability throughout their organization. Here’s how it works:

1) Schedule your call (http://www.bobbleon.com)

2) Customize your strategic plan and workshops

3) Exceed your goals with a focused and unified team.

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2 Comments

  1. Jim Nonnemacher on December 6, 2019 at 9:17 pm

    Give credit where credit is due….what you’re discussing in what makes a good story is discussed by Joseph Campbell & Bill Moyers in, The Power of Myth; also in Campbell’s book, The Hero with a Thousand Faces.

    • bobbleoninc on January 28, 2020 at 3:24 pm

      Hi Jim—Thank you for bringing these great authors to our attention! We always appreciate hearing about those that have shared what makes a good story, and we appreciate you listening to our podcast.

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